ESSENCE, DIFFERENCE OF TERMS INTRAPRENERSHIP AND EXOPRENERSHIP
Keywords:
intrapreneuship, Big Bisness Syndrom, exopreneurship, venture capital fund, a small venture firm, strategic alliance, subcontract,franchisingAbstract
The article defines the preconditions of origin and development of intrapreneurship as an element of enterprise innovative activity. The advantages of intrapreneurship over the traditional methods of production organization are determined. The essence of exopreneurship is discovered, the similarities and the differences of the abovementioned economic categories are clarified.
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