ORGANIZATIONAL-ECONOMIC ASPECTS OF MOVIES DISTRIBUTION ON THE MARKET OF EXHIBITION

Abstract

The article deals with the determination of organizational-economic features of the distribution of cinema production on the theatrical market in order to determine the most perspective way of solving problems of theatrical release development in Ukraine. The organizational, technical and economical aspects of relations producer – distributor – cinema are determined. The factors of the external and internal environments of theatrical release functioning, which form the profitability and, accordingly, the perspective of its development in the context of raising level of cinema service of the population are differentiated.