POTENTIAL OF THE MARKET OF CONSUMERS OF COLD LOGISTICS: ANALYSIS OF DEVELOPMENT TRENDS IN UKRAINE

Abstract

The article considers the main components of the potential of the market of consumers of cold logistics services, the main tendencies and prospects. The main consumers of cold logistics services are manufacturers and distributors of food products. The purpose of the paper is to analyze the current state of development of the domestic industry of consumers of cold logistics, identify problems, significantly hinder the development of the industry, and identify ways to solve them.