ANTI-CRISIS STRATEGY AS AN INTEGRAL PART OF THE INSURANCE COMPANY'S MANAGEMENT IN IMPLEMENTATION OF FOREIGN ECONOMIC ACTIVITY

Abstract

The article reveals the concepts of anti-crisis strategy and emphasizes the necessity of its development for introduction into the activity of the insurance company. The main elements of the anti-crisis strategy and its inherent dependence on the overall management process are considered. The authors proposed the chain of the development and implementation of anti-crisis strategy.